{"title":"Itely Hair Fashion","description":"\u003cp\u003eBrowse our Itely Hair Fashion collection. Hot Sale.\u003c\/p\u003e","products":[{"product_id":"itely-synergi-deep-nourish-mask","title":"Itely Synergi Deep Nourish Mask","description":"\u003cp\u003e\u003cspan\u003ePrecious nourishing mask expressly formulated to provide the essential elements that over processed hair lacks. In case of very compromised hair, an intense treatment is recommended to recover the natural physiologic conditions of the hair, developing its shine, softness and body; the color is absolutely protected and vivid. PROPERTIES: Nourishing, restoring, refurbishing, repairing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eShop Our Hair Mask Product Collection\u003c\/span\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"6.7oz","offer_id":49651307741399,"sku":"jom1787927417527","price":5.59,"currency_code":"USD","in_stock":true},{"title":"33.8oz","offer_id":49651307774167,"sku":"unm1787927417528","price":12.32,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-synergi-deep-nourish-mask_1.jpg?v=1787927422"},{"product_id":"itely-synergi-humidity-stopper","title":"Itely Synergi Humidity Stopper","description":"\u003cp\u003eAnti-humidity drops are ideal for taming coarse and unruly hair. Total frizz control and protection against humidity for a perfect silky shine result which is soft to the touch. PROPERTIES: ANTI-HUMIDITY BARRIER, FRIZZ CONTROL, GLOSSY EFFECT.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eShop Our Hair Oil \u0026amp; Serums Collection\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651308298455,"sku":"wnl1787927421017","price":9.85,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-synergi-humidity-stopper_1.jpg?v=1787927426"},{"product_id":"itely-synergi-no-more-frizz","title":"Itely Synergi No More Frizz","description":"\u003cp\u003e\u003cspan class=\"s1\"\u003eIs a\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eThermo active fluid provides a moisturizing action and protection from heat damage during styling. Makes blow drying or flat iron styling easier, leaving hair incredibly soft and manageable.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eShop Our Blowout Hair Products Collection\u003c\/span\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651308363991,"sku":"ezo1787927423001","price":6.51,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-synergi-no-more-frizz_1.jpg?v=1787927427"},{"product_id":"itely-sun-shades-wide-applicator-brush","title":"Itely Sun Shades Wide Applicator Brush","description":"\u003cp\u003eSun Shades Wide App. Brush.\u003c\/p\u003e\n\u003cp\u003eShop Our Foils and Color Accessories Collection\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651308658903,"sku":"vsp1787927425431","price":3.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-sun-shades-wide-applicator-brush_1.jpg?v=1787927431"},{"product_id":"itely-procolorist-color-cleaner","title":"Itely ProColorist Color Cleaner","description":"\u003cp\u003eInstant rebalancing paraben fluid for damaged hair enriched with the exclusive Hyalu Colorplex. Recognizes and restores excessively porous and more sensitized areas of the hair, restoring natural hydrolipidic balance. Equalizer enhances absorption of color, ensures uniformity and prolongs the life of the color service for ultra performing results. Ideal for rebalancing porous hair and faded color. HOW TO USE: spray on dry or damp hair prior to color service. Do not rinse.\u003c\/p\u003e\n\u003cp\u003eShop Our Hair Color Stain Remover Collection\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651308888279,"sku":"cny1787927428997","price":7.34,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-procolorist-color-cleaner_1.jpg?v=1787927434"},{"product_id":"itely-glaze","title":"Itely Glaze","description":"\u003cp\u003eAnti-frizz styling fluid is for all hair types, but ideal for curly hair. Doesn’t weigh hair down,\u003cbr\u003eimparts shine, and hydrates hair. Natural-looking curls with control, definition and memory style.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e6.76oz \/ 200ml\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cspan\u003eShop Our Hair Shine Salon Products Collection\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651309117655,"sku":"fum1787927431830","price":13.08,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-glaze_1.jpg?v=1787927437"},{"product_id":"itely-synergi-instant-smooth-serum","title":"Itely Synergi Instant Smooth Serum","description":"\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cspan\u003eIs \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003ea highly moisturizing serum designed to provide intense smoothing to dry or coarse hair. It deeply nourishes the hair shaft and gives a long-lasting smoothing action. The hair is left light, silky and manageable. PROPERTIES: CONDITIONER, LONG - LASTING ULTRA-STRAIGHT HOLD.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eShop Our Hair Oil \u0026amp; Serums Collection\u003c\/span\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651309183191,"sku":"myt1787927433808","price":10.88,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-synergi-instant-smooth-serum_1.jpg?v=1787927438"},{"product_id":"itely-synergi-smoothing-mask","title":"Itely Synergi Smoothing Mask","description":"\u003cp\u003e\u003cspan class=\"s1\"\u003eIs a\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eNourishing treatment to tame and control frizzy and unruly hair. The highly \u003c\/span\u003e\u003cspan\u003econditioning ingredients coat the hair fiber giving deep hydration and vitality. Hair feels light, wonderfully sleek and manageable. PROPERTIES: MOISTURIZER, CONDITIONER AND HAIR CONTROLLER\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eShop Our Hair Mask Product Collection\u003c\/span\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"6.7oz","offer_id":49651309281495,"sku":"ibm1787927434329","price":6.68,"currency_code":"USD","in_stock":true},{"title":"33.8oz","offer_id":49651309314263,"sku":"ewn1787927434330","price":11.94,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-synergi-smoothing-mask_1.jpg?v=1787927440"},{"product_id":"itely-synergi-smoothing-shampoo","title":"Itely Synergi Smoothing Shampoo","description":"\u003cp\u003e\u003cspan\u003eSmoothing Shampoo for frizzy and unruly hair. The rich formula gently cleanses \u003c\/span\u003ewhile the special blend of active ingredients deliver improved hydration and manageability.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDIRECTIONS: Distribute evenly through wet hair, massage, then rinse. Repeat if necessary. Follow with Smoothing Mask treatment for the best results.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eShop Our Salon Shampoo Collection\u003c\/span\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"8.5oz","offer_id":49651309510871,"sku":"bpb1787927438600","price":5.45,"currency_code":"USD","in_stock":true},{"title":"33.8oz","offer_id":49651309543639,"sku":"hoo1787927438601","price":13.71,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-synergi-smoothing-shampoo_1.jpg?v=1787927443"},{"product_id":"itely-masterpiece-firm-finishing-sculpting-spray","title":"Itely Masterpiece Firm Finishing Sculpting Spray","description":"\u003cp\u003eFirm Finishing Hairspray is a e\u003cspan class=\"s1\"\u003extra strong. Perfect for extreme styles designed to last, it keeps volume and texture\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"s1\"\u003eunchanged. Micronized spray for a uniform application. Residue- free and brushes out easily.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eVisit our Professional Salon Hairspray Collection\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651309609175,"sku":"vdv1787927439831","price":9.84,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-masterpiece-firm-finishing-sculpting-spray_1.jpg?v=1787927444"},{"product_id":"itely-synergi-shine-plus","title":"Itely Synergi Shine Plus","description":"\u003cp\u003e\u003cspan class=\"s1\"\u003eSHINE PLUS is a\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eNourishing hair shiner that adds luster and radiance to hair abused by technical services. Thanks to its Phytocoll Marine active principle, it provides hydration and a long-lasting brilliant color.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eShop Our Hair Shine Salon Products Collection\u003c\/span\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651309838551,"sku":"xsq1787927418899","price":12.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-synergi-shine-plus_1.jpg?v=1787927448"},{"product_id":"itely-masterpiece-flexible-modeling-spray","title":"Itely Masterpiece Flexible Modeling Spray","description":"\u003cp\u003eFlexible Finishing Hairspray is v\u003cspan class=\"s1\"\u003eolumizing with a firm hold. Captures and fixes styling without\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"s1\"\u003estiffening or making it wet. Protects from humidity and environmental damage. Shaping polymers provide\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"s1\"\u003eflexible hold without weighing the hair down. Residue-free and brushes out easily.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eVisit our Professional Salon Hairspray Collection\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651310002391,"sku":"opn1787927444476","price":9.35,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-masterpiece-flexible-modeling-spray_1.jpg?v=1787927449"},{"product_id":"itely-masterpiece-grip-gel","title":"Itely Masterpiece Grip Gel","description":"\u003cp\u003eGrip Gel c\u003cspan class=\"s1\"\u003ereates a particularly bold look with extra strong hold. Maximum\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"s1\"\u003econtrol, perfect definition. Endlessly reshapable. Residue - free.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop Our Salon Hair Gel Collection\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651310133463,"sku":"hic1787927445905","price":9.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-masterpiece-grip-gel_1.jpg?v=1787927451"},{"product_id":"itely-masterpiece-hands-on-clay","title":"Itely Masterpiece Hands On Clay","description":"\u003cp\u003eHands On Clay is made of green ventilated clay. Strand after strand, it shapes in a single gesture. Perfect for creating long-lasting looks. It reshapes and holds moisture, without drying out the hair.\u003c\/p\u003e\n\u003cp\u003eShop our Salon Hair Texture Products Collection\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651310198999,"sku":"gqf1787927446100","price":10.07,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-masterpiece-hands-on-clay_1.jpg?v=1787927452"},{"product_id":"itely-masterpiece-sculpting-mousse","title":"Itely Masterpiece Sculpting Mousse","description":"\u003cp\u003eSculpting Mousse is an e\u003cspan class=\"s1\"\u003extra strong hold mousse for long lasting creative looks. 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Ideal for voluminous\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"s1\"\u003ebut natural looks. Adds volume to the roots and body to the lengths without weighing the hair down for a “zero gravity” effect. Residue - free.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003eShop Our Hair Volume Products Collection\u003c\/span\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651310723287,"sku":"iba1787927455244","price":7.62,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-masterpiece-texture-up_1.jpg?v=1787927460"},{"product_id":"itely-black-chemical-cape","title":"Itely Black Chemical Cape","description":"\u003cp\u003eBlack Vinyl Chemical Super Capes\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis black nylon cape has a polyurethane coating making it water and chemical proof.  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eShop Our Salon Apparel Collection\u003c\/span\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651310985431,"sku":"gwz1787927458277","price":13.17,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-black-chemical-cape_1.jpg?v=1787927463"},{"product_id":"itely-masterpiece-ocean-mist","title":"Itely Masterpiece Ocean Mist","description":"\u003cp\u003eOcean Mist is a m\u003cspan class=\"s1\"\u003eatte finish holding spray for a perfect “beach finish” with soft and defined waves, naturally\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"s1\"\u003eraffled. Thanks to its mineral salt concentration and to its\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"s1\"\u003eOzone + Complex, helps to preserve the hydrolipid hair level.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003eShop our Salon Hair Texture Products Collection\u003c\/span\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651311149271,"sku":"ehc1787927461326","price":11.44,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-masterpiece-ocean-mist_1.jpg?v=1787927466"},{"product_id":"itely-developers","title":"Itely Developers","description":"\u003cp\u003eHydrogen peroxide emulsion to be used in mixture with Itely Hairfashion color system and decolorizing products. Enriched with emollient and conditioning substances.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff2a00;\"\u003e\u003cstrong\u003eDelyTon Activator replaced by Oxily 10 Volume.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop Our Professional Hair Developer Collection\u003c\/span\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Oxily 5 Volume","offer_id":49651311280343,"sku":"rwa1787927463709","price":5.76,"currency_code":"USD","in_stock":true},{"title":"Oxily 10 Volume","offer_id":49651311313111,"sku":"jqx1787927463710","price":7.28,"currency_code":"USD","in_stock":true},{"title":"Oxily 20 Volume","offer_id":49651311345879,"sku":"otj1787927463711","price":6.99,"currency_code":"USD","in_stock":true},{"title":"Oxily 30 Volume","offer_id":49651311378647,"sku":"bjh1787927463712","price":6.33,"currency_code":"USD","in_stock":true},{"title":"Oxily 40 Volume","offer_id":49651311411415,"sku":"zpq1787927463713","price":6.52,"currency_code":"USD","in_stock":true},{"title":"Aquarely 10 Volume","offer_id":49651311444183,"sku":"xej1787927463714","price":6.99,"currency_code":"USD","in_stock":true},{"title":"Aquarely 30 Volume","offer_id":49651311476951,"sku":"nys1787927463715","price":6.14,"currency_code":"USD","in_stock":true},{"title":"Aquarely 40 Volume","offer_id":49651311509719,"sku":"yel1787927463716","price":7.18,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-developers_1.jpg?v=1787927469"},{"product_id":"itely-omb-ph-modulator","title":"Itely OMB pH Modulator","description":"Oh My Blonde pH modulator inhibits the lightening of natural melanins and naturalizes the effect of oxidation dyes. 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Helps to close the  cuticle by detangling the hair. Improves  combability and smoothness.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eHYDRA SHAMPOO Nourishing shampoo for dry hair\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eNourish and hydrate \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eDelicate shampoo\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003e Ideal for dehydrated and treated hair \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong\u003eHOW TO USE:\u003c\/strong\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eApply to wet hair and massage. Rinse thoroughly. Repeat if necessary.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem\u003eSHAMPOO 33.81oz \/ 1000ml 8.45oz \/ 250ml\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem\u003eResult: soft, shiny \u0026amp; silky hair\u003c\/em\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"8.45oz","offer_id":49651459883223,"sku":"okq1787928379190","price":7.25,"currency_code":"USD","in_stock":true},{"title":"33.8oz","offer_id":49651459915991,"sku":"ijp1787928379191","price":14.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-wondhairful-hydra-shampoo_1.jpg?v=1787928384"},{"product_id":"itely-wondhairful-repair-mask","title":"Itely WondHAIRful Repair Mask","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eREVITA MASK \u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eRESTORE COMPLEX \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe Restore Complex performs an intense restorative, repairing and conditioning action. The hair is immediately silky, soft and smooth.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eShop Our Hair Mask Product Collection\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0457\/4825\/6930\/files\/xxcxc.jpg?v=1628256734\u0026amp;width=700\" alt=\"\" style=\"float: none;\"\u003e\u003c\/div\u003e\n\u003cp data-mce-fragment=\"1\"\u003eRevitalize weak, over-processed, damaged and sensitive (brittle) hair. We created the Revita line for you.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eRestoring mask for damaged hair \u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eRestructures the hair fiber \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eRestores the keratin structure \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eDetangles and elasticises the hair \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eHOW TO USE: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eApply to wet hair after washing it with Revita Shampoo, leave in for 3 minutes and rinse.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem\u003eResult: hair immediately nourished, smooth and silky\u003c\/em\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"33.8oz","offer_id":49651460079831,"sku":"lst1787928380937","price":17.06,"currency_code":"USD","in_stock":true},{"title":"6.76oz","offer_id":49651460112599,"sku":"vwo1787928380938","price":7.93,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-wondhairful-repair-mask_1.jpg?v=1787928386"},{"product_id":"itely-wondhairful-volume-shampoo","title":"Itely WondHAIRful Volume Shampoo","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eSWEET (H)AIR COMPLEX\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe Sweet (H)air Complex is a complex of vegetable Betaine and Glycerin that gives body and guarantees prolonged volume to the hair without weighing it down.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eShop Our Salon Shampoo Collection\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0457\/4825\/6930\/files\/cdfg.jpg?v=1628258220\u0026amp;width=700\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eVOLUME SHAMPOO Volume shampoo for thin hair\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFor fine hair, that lacks body \u0026amp; volume. Try the Volume line.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eGives body to the hair\u003c\/li\u003e\n\u003cli\u003eHydrates without weighing hair down\u003c\/li\u003e\n\u003cli\u003eGently cleanses\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eHOW TO USE: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApply to wet hair, massage and rinse. Repeat, if necessary\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem\u003eSHAMPOO 33.81oz \/ 1000ml 8.45oz \/ 250ml\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem\u003eResult: soft, light and volumized hair\u003c\/em\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"8.45oz","offer_id":49651460145367,"sku":"wgx1787928381574","price":8.97,"currency_code":"USD","in_stock":true},{"title":"33.8oz","offer_id":49651460178135,"sku":"cxe1787928381575","price":14.48,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-wondhairful-volume-shampoo_1.jpg?v=1787928386"},{"product_id":"itely-wondhairful-defendo-heat-protect-milk","title":"Itely WondHAIRful Defendo Heat Protect Milk","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eReplaced with All in 1\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eDefendo made Camellia Japonica Oil creates a barrier effect against humidity and provides an amazing silky effect.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIdeal for thermal protection. Use Defendo frequently.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop Our Heat Styling Products Collection\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eHeat Protector Milk\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCreates a protective screen\u003c\/li\u003e\n\u003cli\u003eProtects the hair from heat\u003c\/li\u003e\n\u003cli\u003eSpeeds up drying times\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eHOW TO USE: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSpray on towel-dried lengths and ends and comb into the hair to guarantee an even distribution of the product.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem\u003eDEFENDO 5.07oz \/ 150ml\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem\u003eResult: protected, detangled and hydrated hair\u003c\/em\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651460440279,"sku":"krg1787928385791","price":11.02,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-wondhairful-defendo-heat-protect-milk_1.jpg?v=1787928390"},{"product_id":"itely-wondhairful-hydra-mask","title":"Itely WondHAIRful Hydra Mask","description":"\u003cp\u003e\u003cstrong\u003eJAPANESE CAMELLIA OIL (TSUBAKI OIL)\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eTsubaki oil comes from the pressing of Camellia, an ornamental plant native to Korea and Japan with pink flowers, with well-known moisturizing, nourishing and elasticizing properties.\u003c\/p\u003e\n\u003cp\u003eShop Our Hair Mask Product Collection\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0457\/4825\/6930\/files\/tryr.jpg?v=1628258599\u0026amp;width=700\"\u003e\u003c\/p\u003e\n\u003cp\u003eCamellia Japonica oil gives softness and shine to the hair, preventing split ends. Helps to close the cuticle by detangling the hair. Improves combability and smoothness.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHYDRA MASK Nourishing mask for dry hair\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBring elasticity and hydration\u003c\/li\u003e\n\u003cli\u003eDoes not weigh down\u003c\/li\u003e\n\u003cli\u003eDetangles \u0026amp; improves smoothness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO USE:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply to wet hair after washing it with Hydra Shampoo, leave in for 3 minutes and rinse.\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"33.8oz","offer_id":49651460669655,"sku":"hxy1787928388688","price":15.96,"currency_code":"USD","in_stock":true},{"title":"6.76oz","offer_id":49651460702423,"sku":"ukb1787928388689","price":7.36,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-wondhairful-hydra-mask_1.jpg?v=1787928393"},{"product_id":"itely-wondhairful-volume-conditioner","title":"Itely WondHAIRful Volume Conditioner","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eSWEET (H)AIR COMPLEX\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe Sweet (H)air Complex is a complex of vegetable Betaine and Glycerin that gives body and guarantees prolonged volume to the hair without weighing it down.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eShop Our Salon Hair Conditioners Collection\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0457\/4825\/6930\/files\/cdfg.jpg?v=1628258220\u0026amp;width=700\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eVOLUME CONDITIONER Volumizing mousse conditioner for thin hair\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFor fine hair, that lacks body \u0026amp; volume. Try the Volume line.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eVolumizes the hair\u003c\/li\u003e\n\u003cli\u003eHydrates without weighing hair down\u003c\/li\u003e\n\u003cli\u003eNourishes lightly\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eHOW TO USE: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApply to wet hair after washing it with Volume Shampoo, leave in and rinse.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem\u003eCONDITIONER 7.49oz \/ 220ml\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem\u003eResult: soft, light and volumized hair\u003c\/em\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651460997335,"sku":"lza1787928391044","price":8.97,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-wondhairful-volume-conditioner_1.jpg?v=1787928395"},{"product_id":"itely-wondhairful-amplifico-repair-mask","title":"Itely WondHAIRful Amplifico Repair Mask","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cb\u003eREVITA MASK\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eRESTORE COMPLEX\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe Restore Complex performs an intense restorative, repairing and conditioning action. The hair is immediately silky, soft and smooth.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eShop Our Hair Mask Product Collection\u003c\/p\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0457\/4825\/6930\/files\/xxcxc_240x240.jpg?v=1628256734\" alt=\"\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0457\/4825\/6930\/files\/xxcxc.jpg?v=1628256734\u0026amp;width=700\"\u003e\u003c\/div\u003e\n\u003cp data-mce-fragment=\"1\"\u003eRevitalize weak, over-processed, damaged and sensitive (brittle) hair. We created the Revita line for you.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb\u003eRestoring mask for damaged hair \u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDeep restructuring\u003c\/li\u003e\n\u003cli\u003eIntense ultra nourishing \u0026amp; moisturizing action\u003c\/li\u003e\n\u003cli\u003eHelps close cuticles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eHOW TO USE:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eApply to wet hair after shampooing it with Revita Shampoo, leave in for 1 minute and rinse. Use once a week for four weeks for deep-down restructuring. If the hair is extremely brittle, use more frequently or every time the hair appears damaged.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem\u003e6 pack 20ml each\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem\u003eResult: hair immediately nourished, smooth and silky\u003c\/em\u003e\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651461390551,"sku":"uof1787928393530","price":13.91,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-wondhairful-amplifico-repair-mask_1.jpg?v=1787928399"},{"product_id":"itely-conditioner-professional-pomegranate","title":"Itely Conditioner Professional Pomegranate","description":"\u003ch3\u003ePomegranate Color Protection Conditioner\u003c\/h3\u003e\n\u003cp\u003eIdeal for:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTreated and colored hair\u003c\/li\u003e\n\u003cli\u003eFrequent Use\u003c\/li\u003e\n\u003cli\u003eEffective results\u003c\/li\u003e\n\u003cli\u003eAll hair types\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eShop Our Salon Hair Conditioners Collection\u003c\/p\u003e\n\u003cp\u003eBenefits:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eColor protection\u003c\/li\u003e\n\u003cli\u003eAnti-oxidant enriched\u003c\/li\u003e\n\u003cli\u003eHydration\u003c\/li\u003e\n\u003cli\u003eSoftness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"33.8oz","offer_id":49651461652695,"sku":"upu1787928396177","price":11.36,"currency_code":"USD","in_stock":true},{"title":"169oz","offer_id":49651461685463,"sku":"boh1787928396178","price":33.83,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-conditioner-professional-pomegranate_1.jpg?v=1787928402"},{"product_id":"itely-aquarely-blonde-compact","title":"Itely Aquarely Blonde Compact","description":"\u003cp\u003e\u003cstrong\u003eExclusive micro granular compact decolorizing powder with gradual release of oxygen\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe speed and lift of a powdered lightener with the conditioning and protective benefits of a cream. Ideal for on or off the scalp decolorizing services and color removal. The gradual release of oxygen has a greater effect. Wheat Proteins protect and nourish the hair while the Essential Oil of Lavender has a calming action.\u003c\/p\u003e\n\u003cp\u003eShop Our Salon Hair Lightener \u0026amp; Bleaching Products Collection\u003c\/p\u003e\n\u003cdiv class=\"column-content prod-row-title\"\u003e\n\u003cp\u003e\u003cstrong\u003eAdvantages\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe color will be more uniform, long-lasting and brighter \u003c\/li\u003e\n\u003cli\u003eHair will be healthier, nourished and full bodied\u003c\/li\u003e\n\u003cli\u003eHair will be softer, silkier and hydrated\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651461750999,"sku":"nxp1787928394448","price":14.85,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-aquarely-blonde-compact_1.jpg?v=1787928403"},{"product_id":"itely-crystal-oil","title":"Itely Crystal Oil","description":"\u003cp\u003eIlluminating hair oil with a silky effect gives hair extra shine. Organic Argan Oil creates a barrier against humidity and improves the appearance of split ends for a soft, shiny finish.\u003c\/p\u003e\n\u003cp\u003eShop Our Hair Oil \u0026amp; Serums Collection\u003c\/p\u003e\n\u003cp\u003eHow to Use: pump a few drops onto the palm of your hand and work along the lengths and ends.\u003c\/p\u003e\n\u003cp\u003e2.53oz \/ 75ml\u003c\/p\u003e","brand":"Itely Hair Fashion","offers":[{"title":"Default Title","offer_id":49651461849303,"sku":"mog1787928375504","price":15.44,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-crystal-oil_1.png?v=1787928404"},{"product_id":"itely-conditioner-professional-aloe-vera","title":"Itely Conditioner Professional Aloe Vera","description":"\u003ch3\u003eAloe Vera Hydrating Conditioner\u003c\/h3\u003e\n\u003cp\u003eIdeal for:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDry hair\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eAll hair types\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eShop Our Salon Hair Conditioners Collection\u003c\/p\u003e\n\u003cp\u003eBenefits:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eElasticity\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eNourishment\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHydration\u003c\/li\u003e\n\u003cli\u003eShine\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Itely Hair Fashion","offers":[{"title":"33.8oz","offer_id":49651462471895,"sku":"vsx1787928399799","price":10.4,"currency_code":"USD","in_stock":true},{"title":"169oz","offer_id":49651462504663,"sku":"opf1787928399800","price":34.82,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/7656\/5207\/files\/itely-conditioner-professional-aloe-vera_1.jpg?v=1787928406"},{"product_id":"itely-wondhairful-repair-shampoo","title":"Itely WondHAIRful Repair Shampoo","description":"\u003cp\u003e\u003cstrong\u003eRevita Shampoo\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eRESTORE COMPLEX\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe Restore Complex performs an intense restorative, repairing and conditioning action. 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